A Look Inside the Style Rotate Loyalty Programme: Points, Perks and Birthday Gifts Just for You

Can your wardrobe be stylish, sustainable and rewarding all at once? At Style Rotate, the answer is always yes.

Founded in 2019, Style Rotate has been leading South Africa’s circular fashion movement, redefining how people rent, share and enjoy clothing responsibly. From tree-planting commitments to recycled packaging and eco-friendly cleaning practices, the SR Club builds on this mission – rewarding conscious style with purpose. Embracing an evergreen approach to fashion, we design experiences that celebrate timeless pieces and a loyalty programme that keeps inspiring year-round.

The Style Rotate SR Club: A Loyalty Programme Where Fashion Meets Purpose

The Style Rotate SR Club is our sustainable fashion loyalty programme for women who love getting dressed up, repeating outfits in new ways and making better choices for the planet. Think of it as your inner circle: every rental earns rewards, every review counts and your birthday comes with a little extra love from us.

If you already rent with Style Rotate, you’re halfway there. The SR Club simply makes sure your conscious fashion choices are celebrated, with points, perks and free birthday gifts.

How the SR Club Works (And How Your Rental Earns Rewards)

Joining the SR Club is free, fast and entirely online. The moment you’re in, every interaction you have with Style Rotate begins to count towards your rewards. 

Your SR Club choices inspire a culture of sharing and connection. With each rental, review or referral, your rewards – and your impact – continue to grow, turning your everyday style choices into something that truly makes a difference.

1. Joining the SR Club and  Earning Points

It only takes a minute to join – you can sign up online and your points will start accumulating with your very first rental. You can earn extra points by writing reviews, referring friends, following on social media and enjoying a special birthday gift reward each year.

Your style choices make a real impact. Each time you engage with the brand, you are helping build a more connected and sustainable community – and your points balance grows with every click. 

You’ll earn Rotator Rands (our version of points) whenever you:

• Rent a piece from any of our collections  (every rental earns rewards)
• Write a review after your rental
• Follow Style Rotate on social media
• Refer a friend who signs up and joins the SR Club
• Celebrate your birthday, we’ll send you a special birthday reward

Every click, every rental, every recommendation quietly builds your balance. Over time, those points turn into money off your rentals, free gifts and exclusive loyalty programme perks, all just for doing what you already love: getting dressed up and sharing the experience.

2. Tracking Your Progress

A loyalty programme should feel simple, transparent and fun, never confusing.

Once you’re part of the SR Club, you’ll have access to your own SR Club dashboard, where you can:

• See your current Rotator Rands balance
• Review your recent rewards and earnings activity
• Check which new perks and offers are available
• Know exactly when it’s time to treat yourself to a discounted or free rental

These features keep your loyalty programme experience transparent, simple and empowering, transforming every choice into a visible step toward more rewarding fashion.

3. Redeeming Your Points

You can redeem your rewards on rentals directly at checkout when shopping online or let a stylist know you’d like to use your points at our Cape Town showroom at 71 Shortmarket Street. Your balance updates quickly, so you always know where you stand.

Here’s where the fun really starts. When your Rotator Rands are ready to be used, you can redeem them towards your next rental and enjoy:

• 10% off your first rental as a welcome treat
• Birthday gift rewards during your birthday month
• Special promotions and early access to new collections
• Surprise perks we reserve for our most loyal Rotators

Whether you’re renting for a wedding, a birthday dinner, a holiday or a random Tuesday because you feel like it, your membership makes the experience that much sweeter.

Why the Style Rotate SR Club Is About More Than Discounts

Most loyalty programmes focus on discounts; the SR Club goes further, blending rewards with purpose, connection and style.

1.  A Community of Style Lovers

Every time you tag Style Rotate, leave a review or refer a friend, you help grow a community of style enthusiasts who share your love for mindful, expressive fashion. The SR Club celebrates individuality, community and meaningful style.

2. A Better Way to Wear Luxury

Each rental helps reduce single-use fashion culture, making this a truly sustainable fashion loyalty programme. By choosing Style Rotate, you extend the life of high-quality garments and inspire others to do the same – proving that sustainability and luxury can coexist beautifully.

3. Accessible, Rewarding and Exclusive

Everyone is invited to be part of an experience that feels personal, rewarding and special. There’s no fine print or minimum spend and members simply enjoy meaningful rewards for mindful fashion choices. With exclusive perks, birthday gift rewards and early access to new collections, the SR Club makes conscious fashion feel indulgent and empowering.

The Style Rotate SR Club is a celebration of individuality and collective impact. In this community, style lovers inspire one another, enjoy meaningful loyalty programme perks and lead the way toward a more conscious approach to style. 

Why Do Fashion Lovers Choose to Join the Style Rotate SR Club?

The SR Club is, at its core, a sustainable fashion loyalty programme.

Every rental helps to reduce the impact of single-use fashion and overconsumption. Instead of hundreds of dresses being bought, worn once and forgotten, a smaller number of well-made pieces are shared, loved and re-loved.

The Style Rotate SR Club brings joy, variety and purpose to fashion – transforming conscious choices into rewarding experiences. From discovering new designers to earning rewards on rentals, it makes everyday style feel exciting and meaningful.

What truly defines the SR Club is the culture it inspires. The SR Club brings together people who care about conscious style and thoughtful choices. It’s a collaborative space where members trade ideas, inspire one another and enjoy being part of something meaningful.

Ready to Step Inside the Style Rotate SR Club?

Joining the Style Rotate SR Club means becoming part of a community that values conscious choices, individuality and the shared joy of fashion. Every rental earns rewards, builds your rewards balance and contributes to a more responsible future for fashion lovers.

Be part of the Style Rotate circular fashion movement, transforming South Africa’s style scene – one rental at a time.

Ready to join? Sign up today and start enjoying all the loyalty programme perks waiting inside the SR Club – from exclusive offers and birthday gift rewards and knowing that your fashion choices truly make a difference!